Broadli app – www.appszoom.com

So there you are, staring at your LinkedIn network, wondering how in the world you’re going to find that recruiter you spoke with a couple of months back and can’t remember the name of to save your life…Or yet again, you are wondering how all these people you have never even met made it to your network…Have you wondered if there were a more effective way to use your LinkedIn network and resources and find the right people to connect with when you need to? I know I have…

So I was happy to read about this new app called Broadli in this Fast Company’s article, which helps you do just that…Instead of rummaging through a disorganized network of acquaintances, friends, important professional connections and not so important connections, Broadli offers you a way to re-organize your professional network. With this app, you can now segregate your connections into the following four categories: Inspired, Dormant, Don’t Know, Want To Know! And that’s not just it…You can even identify your current need (also referred to as a “mission”) on your network and have this app help you tap into the people most likely to help you fulfill this need. This also means that as a user, you may also be able to connect with other users’ needs or “missions”, and assist them alike. Can you say wow!

Last but not least, what I found the most interesting about this app is that, not only was it created by two women originally from New Zealand, Claudia Batten and Alessandra Lariu; but it is also designed with a female, relationship-based, and hence more intuitive perspective. An app that is smart and has a feminine perspective, I love it! And rightfully so, networks are about relationships, and what’s more intuitive than basic, non-linear, human relationships, even and especially in the professional realm…

Women are making it happen everywhere, from career dress to app entrepreneurship, and I am so proud! Especially since these same two ladies who created Broadli also happen to be the proud co-founders of SheSays, a creative global and award-winning women’s network offering free mentorship and events for women in the creative and marketing businesses. Check out Broadli for yourself and let us know what you think!

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The Corporate Sister.